Despite an ongoing memory crisis and subsequent increasing production costs for video game console development, Nintendo president Shuntaro Furukawa has officially stated that the Japanese company presently has no plans to change the pricing on Switch 2 systems. The announcement came in tandem with Nintendo’s latest financial reporting, which included both good and bad news, and the clear comment on Switch 2 pricing holding steady has quickly earned positive reception from fans, even if investors remain uneasy.
Audiences have seen recent price hikes for video game consoles, largely due to the RAM shortage resultant from manufacturers shifting their focus to AI data center support and foregoing consumer sales within other industries. Nintendo fans in particular have been on edge, since the company has repeatedly shared its desire to continue supporting physical games and console sales, regardless of what may be going on elsewhere in related markets. However, a recent announcement regarding Macronix ending production of Nintendo Switch cartridges left many longtime fans fearing the worst, even though Nintendo retains relationships with other cartridge manufacturers. As a bit of positive news, Shuntaro Furukawa has assured players that Switch 2 prices will remain steady, at least for now.
Nintendo Switch 2 Prices Will Remain Unchanged, For Now
Originally shared among Nintendo investors and detailed in a Reuters business report, Nintendo president Shuntaro Furukawa has formally stated that the company will not be raising the cost of Nintendo Switch 2 consoles, even though the system received a price increase earlier in 2026. The latest financial data from Nintendo shows a 37% year-on-year drop in Switch 2 sales, with overall operating profits simultaneously falling 16%. While investors raised concerns, Furukawa made it clear that Nintendo is in a comfortable position to secure sufficient memory supplies, and the company maintains its end-of-year sales forecast of an estimated 16 million expected Switch 2 unit sales within the remainder of 2026. Whether those margins will be reached remains to be seen, but Nintendo fans can seemingly take a perhaps much-needed breather.
Another positive note for both investors and fans is the overwhelmingly positive reception to The Legend of Zelda: Ocarina of Time remake, which has the potential to push Switch 2 sales towards the company’s anticipated year-end goal. Early reviews for The Legend of Zelda: Ocarina of Time remake have pushed it to the top of Metacritic’s video game ratings for 2026 and all-time, and if previous game launch successes are any indication, this headlining release could be just what Nintendo was hoping for ahead of the coming month’s expected boost console sales.
One key point to make note of is the quick sell-out of the Legend of Zelda 40th Anniversary Switch 2 console. Fans have been keeping their fingers crossed for a potential restock of these themed systems, with retailers like Target and Best Buy already announcing plans to provide move consoles during the first week of November, and Nintendo could take advantage of this high demand to help move unit sales to hit higher margins. The fact that the Switch 2 will not be receiving a price increase, at least for the time being, could prove particularly profitable over the holiday season, when shoppers will be looking to pick up new game systems, bundles, first-party titles, and special edition releases.

- Released
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November 5, 2026
- ESRB
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Everyone 10+ / Animated Blood, Fantasy Violence
- Developer(s)
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Nintendo
- Publisher(s)
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Nintendo





Image via Nintendo
via Nintendo
Image via Nintendo
