Grand Theft Auto Online is making around a million dollars a day for Take-Two Interactive, according to recently leaked information. The new reports also show how GTA Online compares to Red Dead Online, breaks down which gaming platform spends the most, and what percentage of players actually spend money on the game, with some interesting details.
There’s no argument that GTA Online has been a massive success for Rockstar and Take-Two, even prior to this leak. Nonetheless, fans have been concerned about the fate of the online title with the release date of Grand Theft Auto 6 drawing closer every day. However, Take-Two CEO Strauss Zelnick indicated that GTA Online isn’t going anywhere during a recent earnings call, and it’s likely that these numbers explain why.
Analysts Predict How Much Revenue GTA 6 Will Generate in Its First 2 Months
An analyst groups shares its prediction for Rockstar’s Grand Theft Auto 6, stating that the game will earn an eye-watering amount within two months.
GTA Online Is Making Tons of Money 12 Years After Its Launch
Following a hack of Rockstar Games, alleged internal data has been uploaded to the internet. There are a number of things that have been released, but chief among them is revenue details for GTA Online. While these numbers should be taken with a grain of salt, according to the information, between September 2025 and April 2026, GTA Online was averaging just under $10 million in revenue over the course of a week. The lowest this number ever dropped to was $4.7 million, with the most profitable week coming in at nearly $28 million. Overall, it’s estimated that GTA Online is pulling in just under half a billion dollars for its parent companies every year.
The leak also shared some interesting details regarding what type of players are spending the most, and what platform is the most popular in general. PS5 gamers are spending the most by far, with an average of $4.4 million spent per week on microtransactions. The next-closest is Xbox Series X, at $1.8 million, while PS4 and Xbox One just narrowly miss $1 million each. Interestingly, PC falls at the very bottom of this list, averaging around $264,000 per week, despite the fact that the playerbase is around a quarter of the size of those on the PS5. Just under a million players are estimated to play on PC every week, whereas the PS5 pulls in about 3.4 million players on average.
Another detail sheds some light on why Red Dead Online has been largely neglected in comparison to its online sibling. The same leaked details indicate that Red Dead Online averaged around $500,000 per week between 2024 and 2026, dropping as low as $316,112 in a single week and only reaching a maximum of $868,069. While one could argue that consistent meaningful updates and fixes to some of Red Dead Online‘s problems could have led to higher numbers, it seems doubtful that Red Dead Online could have ever matched GTA Online‘s popularity and earnings.
Scratch & Peek
Identify the cover art while scratching off as little foil as
possible.
Identify the cover art while scratching off as little foil as possible.
EasyMediumHardPermadeath
Perhaps what may surprise fans the most is that despite these eye-watering sums, only a tiny fraction of the player population is actively spending money on Shark Cards and the GTA+ subscription service. It’s estimated that about 4% of the active playerbase actually spends money on the game. While it’s highly likely that the amount of money being spent overall will drop once GTA 6 releases, with many players shifting their focus to it, it’s probable that GTA Online will remain a massive moneymaker for Rockstar and Take-Two for quite some time yet.
- Released
-
October 1, 2013
- ESRB
-
M for Mature: Blood and Gore, Intense Violence, Mature Humor, Nudity, Strong Language, Strong Sexual Content, Use of Drugs and Alcohol
- Developer(s)
-
Rockstar North
- Engine
-
Rockstar Advanced Game Engine
Source: Kotaku
