The boss of Wardogs developer Bulkhead has told Edge magazine of his intentions to give the entire studio the whole month of December off from work, following the successful early-access launch of the tactical FPS. He’s also suggested that players similarly “fuck off in December,” pointing out that they’ll probably be busy playing GTA 6 instead.
Launched in September, Wardogs is a multiplayer FPS that allows 100 players to fight one another across an enormous map, and it’s proven extremely popular. Hitting well over 400,000 concurrent players in its first few days, and still reaching over 100,000 simultaneous players a day, the game has earned estimated sales of around five million copies. So if nothing else, the team can afford a good few weeks off.
Joe Brammer, the CEO of Bulkhead, isn’t exactly shy. Rather uncomfortably, soon after the launch of Wardogs, he said that the company doesn’t hire people known to complain about being forced to crunch. At the same time, in the new interview with Edge (via GamesRadar), Brammer said that his team’s incredibly hard work has earned them a clean month off. “Everyone has done something that’s not in their job description,” he told the magazine. “Everyone wears multiple hats, because they can see the path to success with the product.”
As for players, some of whom are turning on the game with its recent (40,000) reviews averaging to “Mixed” with only 51 percent being positive, they too can take December to themselves, the CEO suggests. “We’re going to make sure players know they can fuck off in December,” Brammer said. “Go play GTA 6, we need to detox.”
@timthetatman is correct.
But that’s no different to any game, Wardogs will continue to lose players for months, as the hype dies down.
Doesn’t make it a bad game or even a problem, we planned for 5k players concurrent! It’ll maintain a healthy playerbase and we’ll continue… https://t.co/bZ2aiYsAiw
— Joe Brammer (@Brammflakes) September 4, 2026
It might seem an odd marketing move, but Bulkhead never intended for Wardogs to become this big. The original goal was for around 5,000 concurrent players, and the game hit 84 times that in its first week. On September 4 Brammer wrote on X, “Wardogs will continue to lose players for months, as the hype dies down. Doesn’t make it a bad game or even a problem…It’ll maintain a healthy playerbase and we’ll continue to build the 1.0 version of the game then… it’ll boom again :)”
He hasn’t been wrong about that so far. And, you know, this is the studio that responded to its game’s phenomenal success by posting a video titled “10 Reasons NOT To Buy Wardogs.”
So, you’ve been told, Wardogs players. Fuck off. But probably come back in January.
